Starting Point
Tara built and led her company for over 15 years, choosing to hire a CEO and become an advisor to reap the rewards of her years of focused effort. However, Tara began to notice a disconnect between the company’s direction and the vision she had spent years cultivating.
What was meant to be a new chapter of freedom and evolution started to feel like the wrong move.
Tara realized she had unfinished business, yet stepping back in felt risky.
Transformation
We worked with Tara to explore the deeper motivations behind her decision to step back. We used the question, “Is it real, or is it trauma?” to uncover both the practical and the emotional drivers behind her choice.
The Practical Reason
Tara genuinely needed a break. After years of working tirelessly, she wanted space to reevaluate her priorities and next steps.
The Emotional Reason
Tara recognized that her decision was also influenced by a long-held discomfort with being the front-facing leader of her business. She had internalized fears of saying the wrong thing, offending others, or being perceived as inconsiderate. These beliefs kept her operating behind the scenes, avoiding visibility and leadership in the market.
Together, we worked to dissolve her fears of self-expression and redefine her relationship with visibility. Tara began to recognize her voice as a valuable asset rather than a liability, allowing her to step confidently into the spotlight.
As Tara reclaimed her role, she brought fresh clarity and purpose to the business, realigning it with her vision and values. She not only reconnected with her company, but positioned it for a powerful exit.
Reflection
Reflecting on the journey, Tara shared:
Back to all Case Studies“Stepping away felt like the right decision, but returning was the unexpected move that transformed everything. It wasn’t part of my plan, but stepping back in allowed me to find not only my voice, but also a renewed connection to my vision. That growth changed everything.”